Brazil is a country with a population of over 200 million people and a growing middle class, making it a large and attractive consumer market. The country is rich in natural resources, including oil, natural gas, and minerals, which provide opportunities for foreign investment in the energy and mining sectors. Additionally, Brazil is one of the world's largest producers of agricultural products such as soybeans, coffee, and beef, making it an important player in the global food market.
The country also has a well-educated workforce and a growing technology sector, which can provide opportunities for investment in research and development, as well as in high-skilled industries such as engineering and software development.
Brazil has also been making efforts to improve its business environment by implementing economic and structural reforms to increase its competitiveness. The country has a strategic location in Latin America and is a member of the BRICS (Brazil, Russia, India, China and South Africa) a group of five major emerging economies, which makes it an important hub for regional trade and investment.
Brazil and the Netherlands have a strong trade relationship, with the Netherlands being one of the largest investors in Brazil. Both countries are also members of the World Trade Organization (WTO) and have signed several trade agreements to facilitate trade and investment between them.
One of the main trade agreements between Brazil and the Netherlands is the Economic Complementation Agreement (ECA) No. 28, which was signed in 1991. This agreement provides for the elimination of tariffs on a wide range of products traded between the two countries, including industrial goods, agricultural products, and services.
Brazil and the Netherlands are also members of the Mercosur-European Union Framework Agreement, which aims to increase trade and investment between the two regions. Additionally, both countries are part of the G-20, which is a group of the world's largest economies that promotes international economic cooperation and trade.
In recent years, Netherlands and Brazil have also developed a strong partnership in the field of sustainable agriculture, water management and circular economy.
Overall, the trade agreements between Brazil and the Netherlands provide a framework for cooperation between the two countries and help to facilitate trade and investment between them.
International Business Research Groningen chose to study Brazil due to its economic potential, diverse range of opportunities and its strategic location in the region. Understanding Brazil's economy and business environment can provide valuable insights for companies looking to expand their operations in the region and also for understanding the economic trends and dynamics of Latin America.
Are you interested in exploiting the many benefits that the Brazilian market has to offer? Through tailor-made research and more than 30 years of experience, IBR would like to explore your company’s opportunities in Brazil with you.